How i work

I don’t work with one-size-fits-all programmes.
I work with leaders at moments where clarity, choice and progress matter.

Depending on the situation, that can take different forms:
working independently with thinking tools, a year-long strategic sounding board, or a focused intervention when decisions can’t wait.

This is how that shows up in practice.

what makes us different

Not Products. Moments that matter.

Templates: Think for yourself, decide better

For those who want clarity before action

These templates help leaders structure their thinking before making decisions.
They are the same thinking tools I use in my work, designed to be used independently.

Available templates
Your Business at a Glance
The Growth Compass (SWOT-based)
Decision Tree (light)

For whom
Founders, managers and CEOs who want to sharpen focus and priorities without outside noise.

What this is (and isn’t)
These templates create clarity and better questions.
They are not a ready-made strategy and won’t give answers on one page.

Price
€24 per template

Email me to receive a template.

12-month mentoring: A strategic sounding board

For leaders who don’t want to carry decisions alone

This is my core offer.
A one-to-one strategic mentoring journey spread over twelve months.

It is not about sessions.
It is about decision quality over time.

What this looks like
– 6 or 9 half day strategic conversations in a year
– Space to think, challenge assumptions and sharpen choices
– Support when decisions affect growth, go-to-market, people or structure

What this is not
– No coaching
– No programme
– No subscription model

This is a finite, focused journey with a clear beginning and end.

What you can expect
Sharp questioning.
Clear structure.
Honest reflection.
Better decisions when they matter most.

Price
€8,000 – €12,500
Transparent. No “price on request”.

Request a conversation.
(Only when timing and responsibility are right.)

Strategic days & sprints: When things need to move

Focused interventions for concrete decisions

Some situations don’t need a long trajectory.
They need focus, the right people in the room and a clear outcome.

These are short, time-boxed interventions designed to create movement.

Typical formats
– Positioning sprint
– Decision day
– Go-to-market reset
– Strategy house refinement

How this works
The scope is clear.
The timing is limited.
The outcome is explicit.

We work through strategic levers, challenge assumptions, seed new ideas and translate thinking into concrete choices — including revenue, margins and priorities.

Price indication
From €2,000 per day

Get in touch when this is what you need.

A final note on visibility

You won’t find a long service list here.
That’s intentional.

My work is selective and context-driven.
What matters is not choosing a product, but choosing the right moment to intervene.

Human, not performative

I’ve carried CEO responsibility. I’ve hired and let people go. I’ve made profit-driven decisions and lived with the consequences.

I don’t show up to impress or perform. I show up as someone who has been there.
If I can help you see things more clearly, I’m glad to do so. No ego involved.

Accepting help can be an eye-opener. It was for me.

Calm, focused collaboration

I’ve been through hard business days and decisions myself.
What helped me most was having a mentor who helped me step back, slow down and think clearly when pressure was high.

That experience shapes how I work today.
No false urgency. No noise. Just calm focus, so real decisions can be made and carried.

get to know us

younic is its people

Mira Bass

Founder & CEO

Mira Bass

Director of Marketing Services

Otis Bull

Director of Digital Marketing

Harvey Beltran

Brand Manager

Omer Mays

Digital Content Manager

Ella Weber

SEO Manager

Connor Dennis

Account Executive

Aalia Cuevas

Account Executive

Taryn Cairns

Account Executive

Coby Bevan

Social Media Manager

Cloe Abbott

PPC Manager

Julius Avalos

PPC Manager